Privacy Policy


We, GENIEBOOK PTE. LTD. (Singapore Company Registration Number: 201604244N) (“Geniebook”) is the owner of this website (this “Website”) and we are committed to protecting and respecting your privacy. The words “we”, “us, and “our” refer to Geniebook.

This privacy policy is for the use of this Website and addresses the ways in which we gather, use and protect information that you give us when you use this Website. By using this Website, you are accepting to be bound by this Privacy Policy in respect of the information collected about you via this Website. This Privacy Policy applies solely to information collected by Geniebook and does not cover information that you provide us in any other ways. Geniebook may change this Privacy Policy from time to time by updating this page. Please note that it is your responsibility to review and take note of the changes which we make to this Privacy Policy. At all times, your continued use of our Website constitutes your acceptance of the updated Privacy Policy, as the case may be.

What information does Geniebook collect?

Geniebook may collect certain information when you interact with this Website, including personally identifiable information (PII). More specifically, we collect:

• Information gathered automatically about your visit to this Website, including but not limited to your computer’s internet protocol address, device and location identifiers, the content of cookies created by us or our partners, and information about your interaction with this Website;
• Information that you enter in our online application for subscription, including your name, email address, and phone number, as well as your child's name, birth date, gender, and previous schooling information; and
• Information that you provide by filling out other forms on this Website, including name, contact information, and any other information that you choose to provide when you contact us through this Website.

What does Geniebook do with the information collected?

• Verification information: We gather this information to verify your identify, update our records and generally administer and maintain your account with Geniebook.
• Automatically collected information: We gather this information to monitor and maintain our systems, measure traffic and usage trends, understand your needs, tailor this Website according to your interests, and promote Geniebook.
• Subscription information: We use this information internally to evaluate you and your child's subscription to Geniebook, to understand the demographics and interests of you and your child to Geniebook, and to establish our records about you and your child's subscription with Geniebook.
• Other information you provide: We use this information to improve this Website and to communicate with you when you give us your permission; for example, to respond to your questions and comments, send you e-mails about Geniebook, or invite you to participate in surveys.

What intellectual property does Geniebook owns?

All the contents and materials on Geniebook’s platform and this Website is and remain at all times the property of Geniebook, including the logo, designs, pictures, information, or other files available on Geniebook’s platform and this Website. We may remove any post that we deem offensive, obscene, insensitive or unlawful at our sole discretion.

Does Geniebook share this information with others?

We will never sell or lease your PII to anyone. We will never provide your PII to third parties without your permission, except to the following or entities which you agree to:

other companies within the group of Geniebook;
government authorities or regulators;
our professional advisers, including without limitation our lawyers, accountants and auditors;
our third-party service providers (including those who provide payment, administrative or other services to us in connection with the operation of the Website and/or of our business) or data processors;
any agent acting on our behalf; and
our business alliance partner.

We share aggregated demographic information, not linked to any personal information that can identify you, with third-party analytics and advertising partners. We provide information about your visit to this Website (save and except for PII) to third party remarketing providers such as Facebook Ads and Google AdWords for our marketing or promotional purposes. We have placed remarketing tags (similar in function to cookies) on this Website, which help us connect with you again by allowing third-party vendors, including Facebook and Google, to place ads and tailored messages on other sites that you visit later. These third-party vendors use cookies to serve ads based on your past visits to this Website. We also may engage third-party service providers to work with us to administer and/or host this Website. These third-party providers have access to your PII only for the purpose of performing services on our behalf, and are subject to confidentiality agreements.

It is our policy to protect you from having your privacy violated through abuse of the legal systems, whether by individuals, entities or government, and to contest claims that we believe to be invalid under applicable law. However, it is also our policy to cooperate with valid legal orders to provide information. Accordingly, we may disclose your information if we reasonably believe it is necessary: (a) to satisfy or comply with any applicable law, regulation or legal process or to respond to lawful requests, including subpoenas, warrants or court orders; (b) to protect our property or rights; (c) to protect the safety of any person; (d) to address security or technical issues; or (e) to prevent or stop activity we consider to be illegal or unethical.

How does Geniebook use cookies?

A cookie is a small text file of information stored on your hard drive to help us improve your access to this Website and identify repeat visitors. By using cookies, Geniebook can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. Google uses cookies collected on this Website for remarketing purposes as described above. You can opt out of Google’s use of cookies by visiting Google’s ad settings. Opting out of our or any third-party vendors’ use of cookies may prevent you from taking full advantage of this Website.

We use traffic log cookies to identify which pages are being used and to aggregate statistics about site traffic patterns, which we may provide to third parties on an aggregate, anonymous basis. Cookies help us to provide you with a better site, by enabling us to monitor which pages you find useful and which you do not, and by tailoring this Website to your needs. A cookie does not give us access to your computer or any information about you, other than the data you choose to share with us.

Does Geniebook allow visitors to restrict what information they provide?

You are not required to provide any PII to use this Website, and we do not collect any PII unless you provide it. If you are the parent of a student enrolled in Geniebook, you may call us or email us at to find out what data we have about your child; to correct any data that we have about your child; or to ask any questions or express any concerns that you have about our use of your child's data. Geniebook does not respond to browser “Do Not Track” signals or similar mechanisms.

Can you tell us about your security?

We take reasonable measures to protect the information that we collect from or about you (including your PII) from unauthorized access, use or disclosure. Please be aware, however, that no method of transmitting information over the internet or storing information is completely secure. Accordingly, we cannot guarantee the absolute security of any information.

What about links to other websites?

This Website may contain links to external sites or resources which are operated by third parties. Do note that we do not have any control over the content and privacy practices of such websites or resources. Therefore, we cannot be responsible for the protection and privacy of any information which you provide while visiting such websites, and such websites are not governed by this Privacy Policy. You should exercise caution and look at the privacy policy applicable to any other website that you visit and understand how your information may be use by those third parties.

How to request account and personal information deletion?

You can request for your account and personal information to be deleted by contacting us through It can take up to five working days after we receive your account deletion request and we will notify you via email once we've completed the process. Kindly note that account deletion is irreversible and your personal information will be erased along with your account deletion.

Contacting Us?

If you have any questions, complaints, concerns or comments on our Privacy Policy, we welcome you to contact us by sending an email to our Personal Data Protection Officer via email: or write to us at the following address:

Geniebook Pte Ltd
3 Ang Mo Kio Street 62
Link@AMK, #01-30 Singapore 569139

In this regard, please include an appropriate subject header indicating what is the issue you are contacting us for, as this would assist us in attending to your email speedily by passing it on to the relevant staff in our organisation. For example, you could insert the subject header as "Accessing Personal Data".

Effective on 1st November 2019.